Post-pandemic recovery is underway for New Zealand’s international education sector. The sector was battered for longer than those in most competitor destinations due to a prolonged border closure that lasted from the onset of the pandemic to August 2022, but new data from Education New Zealand shows that student demand, visa application rates, and approval rates are trending upward.
New Zealand has an impressive Study with New Zealand website as well as an associated “I AM NEW” digital campaign that most recently has been focused on parents and students in China, India, US, Thailand, Vietnam, Germany, Brazil, Japan, and South Korea. Phase 2 of the campaign featured the stories of international students in New Zealand. (A wide body of research shows that prospective international students are eager to hear the perspectives of current international students when choosing where they will study
The timing of Phase 2 of the campaign coincided with a significant jump in traffic to the Study with New Zealand website: from around 75,000 users in November 2022 to around 295,000 users in February 2023. India, Vietnam, Brazil, Thailand, and Japan contributed the highest number of users.
A few data points indicate that the pace of recovery is picking up:
- New Zealand immigration officials are processing and deciding on a growing volume of international student visas; 16,000 decisions were made between December 2022 and February 2023.
-There were nearly 34,000 international students holding visas for study with New Zealand at the beginning of March 2023, up 98% since the border reopened.
- Between December 2022 and February 2023, the number of approved visas was about two-thirds of the number approved between December 2019 to February 2020.
- The number of Chinese and Indian visas approved was lower than in December 2019–February 2022, while visa approval rates for students from Vietnam and Malaysia were 17% and 4% higher, respectively, in the December 2022–February 2023 period.
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For more information visit- https://monitor.icef.com/2023/05/international-student-visa-holders-up-98-in-new-zealand-since-the-border-reopening/